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Silly tasking

Multitasking sounds better on paper than it does in practice. My natural tendency is to run after the ideas and tasks that pop into my head. Perpetual switching gears waste…

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Now this is an Ad

Besides making great products for this fanboy, Apple knows how to market. This advert beautifully focuses on the experiences that this device delivers. As Seth Godin emphasizes, we do not want…

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Do Not Reply

Should organizations send their email marketing from a do not reply email address? In a world where companies beg people to follow their tweets or like their profiles, is it…

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